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News and Discussion for the Web Professional

New to SEO... What have I Gotten Myself Into?

Wed, 08 Sep 2010 23:59:59 -0000 · "SEO is, I realise, an ongoing thing that needs to be done very often and there are several ways of achieving a higher ranking ..."

Breaking : Google Instant to Be Major Impact on Analytics

Wed, 08 Sep 2010 12:27:10 -0000 · "Webmasters, you may notice some changes in you Search queries data due to the launch of Google Instant... With Google Instant, you may notice an increase in impressions because your site will appear in search results as users type"

Breaking: Google Announces Google Instant AJAX Serps - Live Now!

Wed, 08 Sep 2010 11:42:54 -0000 · "Google Instant is a new search enhancement that shows results as you type. We are pushing the limits of our technology and infrastructure to help you get better search results, faster. Our key technical insight was that people type slowly, but read quickly, typically taking 300 milliseconds between keystrokes, but only 30 milliseconds (a tenth of the time!) to glance at another part of the page. This means that you can scan a results page while you type."

Google Preps New Google AJAX Results Live

Wed, 08 Sep 2010 10:31:32 -0000 · "As soon as i type on the google homepage search it flicks to the search results which is going to take some getting used to, and the suggestions are still in the middle of the screen (where they would normally appear under the homepage search box) over the 3rd/4th/5th result depending on how many sponsored links are there."

Simple Two-Factor Authentication Using ASP.NET

Tue, 07 Sep 2010 20:02:10 -0000 · Using SMS tokens for extra security.

PCI Compliance Cost and Compliance Monitoring

Tue, 07 Sep 2010 12:18:00 -0000 · PCI Compliance is growing major issue for those that handle their own card processing.

Justice Department Probes Google's ITA Software Deal

Tue, 07 Sep 2010 07:16:23 -0000 · "The U.S. Justice department is looking into Google Inc's takeover of airline ticketing software firm ITA Software Inc, to determine whether the deal would exert too much influence on the online travel industry, the Wall Street Journal said."

Intel Acquires Infineon for $1.4 Billion Cash

Tue, 07 Sep 2010 06:57:33 -0000 · "...company's new 32nm mixed-signal SoC process will enable it to eventually put both the application and baseband blocks on the same chip. So, at some point, Intel will be able to offer what's essentially a complete smartphone on a chip CPU, GPU, northbridge, I/O hub, analog DSP, and even RF signal processing."

SEO'ing CSS : Can I have a Title Above H1

Sun, 05 Sep 2010 06:43:00 -0000 · "I was wondering if it is possible to use special CSS tags above h1 in order to use as a kind of Master Header."

What Big Brands Are Spending On Google

Mon, 06 Sep 2010 11:56:04 -0000 · "... one of Google's top advertisers that month, ATT Mobile, spent more than $8 million on AdWords in June...huge brands such as GM, Walt Disney, Eastman Kodak and BMW, which appear to have spent less than $500,000 in June. Tech rival Apple spent just under $1 million on search during the month, as did chip maker Intel."

Blogger Ranking in Bing vs Google vs Yahoo

Sat, 04 Sep 2010 13:46:42 -0000 · "...so Yahoo is definitely not just a clone of Bing's index. If you narrow the search terms in Yahoo! to include the specific part number mentioned in the blog post then it jumps to #3 but the more generic term doesn't rank anywhere close to Bing's."

Craigs List Censors Adult Ads

Sat, 04 Sep 2010 12:40:16 -0000 · "Craigslist, the Internet's iconic ad bazaar, has stopped allowing U.S. users to access its "adult services" ads."

Google Pays $8.5 Million To Settle Google Buzz Class-Action Lawsuit

Sat, 04 Sep 2010 12:09:06 -0000 · "Google is spending US$8.5 million to settle a class-action lawsuit filed over the rollout of its Google Buzz social-networking service."

Texas Opens Inquiry into Google Search Ranking

Sat, 04 Sep 2010 08:16:17 -0000 · "Google Inc.'s methods for recommending websites are being reviewed by Texas' attorney general in an investigation spurred by complaints that the company has abused its power as the Internet's dominant search engine."

German Court Rules Against Google In YouTube Copyright Case

Fri, 03 Sep 2010 19:44:16 -0000 · "The wording of the court statement appears to be a major blow to YouTube's business model, but Google Germany spokesman Henning Dorstewitz told The Associated Press YouTube will appeal the decision detailed in the 60-page ruling."

Absolute or Relative Links 2010

Fri, 03 Sep 2010 08:41:00 -0000 · It is an old horse we trot out and kick every year ;-)

Fresh IP's in MSN's Many Cloaked Bot Arsenal

Thu, 02 Sep 2010 23:59:59 -0000 · "No UA, no robots.txt, no REF, no nothing. Not once. Not twice. Not even three times. Try eleven."

The Power of Search Suggestions

Thu, 02 Sep 2010 12:17:46 -0000 · Or how 5 k uniques a day can vanish with no apparent reason

Google Missing Cache Of Homepage

Thu, 02 Sep 2010 10:21:00 -0000 · "Seems to be a rash of missing 'cached' homepages. Cause for alarm?"

5000 Pages Of Unique Professional Original Content, only $400

Thu, 02 Sep 2010 08:27:39 -0000 · "In terms of readability, these are clearly not 'articles' and I don't promote them that way. I use them as long tail content and link bait. People read them because they're old,not in spite of that." (-subscription required)

Judge: Site Owner Can't Be Sued For Libelous User Generated Content

Thu, 02 Sep 2010 07:40:40 -0000 · A U.S. federal judge has reaffirmed that unfiltered UGC is the responsibility of the poster and that the site operator can't be sued for libel.

Buy Dropped Domains for the Link Pop and Backlinks

Thu, 02 Sep 2010 04:38:00 -0000 · "A few years ago I developed the strategy of buying dropped domains with good backlinks and pagerank, and either 301-ed them to one of my main sites, or host them with a bit of content, and link them to my sites. Now, years later, some of those still bring in nice traffic and PR."

Apple's own social network for music, "Ping"

Thu, 02 Sep 2010 01:44:03 -0000 · Apple to launch their own version of Twitter and Facebook

Speeding Up A Site - Server Side

Mon, 23 Nov 2009 05:03:41 -0000 · "Members discuss advanced methods of speeding up site performance such as efficient software, hardware strategies, and database optimization." (-subscription required)

Subdomain to Domain Apache htaccess mod_re-writing

Wed, 01 Sep 2010 18:36:00 -0000 · Another common question about how to rewrite a subdomain back to a main domain. The answer can be quite complex.

Ebay To Ban Google Checkout

Wed, 01 Sep 2010 09:29:34 -0000 · "Starting next July, eBay will no longer let Google provide transaction checkout services on eBay Web sites. It won't allow any checkout service except its own PayPal-featured service. Google Checkout doesn't offer PayPal."

Geotargeting : How Does Webmaster Tools Geotargeting Affect SERP Exposure

Wed, 01 Sep 2010 02:39:00 -0000 · "I seem to be drawing a disproportionate number of foreign customers. I see the site setting for Geotarget and mine was to unlisted. My IP reports Plano, TX but my server is in Chicago, same time zone so no biggie I guess."

No Ranking Movement despite On-Page Changes

Tue, 31 Aug 2010 23:59:59 -0000 · Bunch of on-the-page changes = Whole bunch of nothing: "I feel like im flogging a dead horse."

How to Find a Writer - What to Pay

Tue, 31 Aug 2010 11:40:32 -0000 · "I need to boost a site up with some content and would like to hire a writer. If I could offload some writing for a bit, I could work on other things to help move a project along."

SEO Benefits from Affiliate Links

Sun, 27 Jun 2010 07:20:59 -0000 · Indepth article on SEO and Affiliate Links: "... ideas that you might want to consider to eliminate the dup content and split link juice issues caused by the canonicalization problems associated with affiliate links" (-subscription required)

Wordpress 301 Redirects Via Apache htaccess Mod_rewrite

Tue, 31 Aug 2010 11:34:45 -0000 · Nice indepth thread on a common WordPress htaccess mod_rewrite problem.

Nielsen: US Search Volume Down 16% While Bing Jumps

Sun, 29 Aug 2010 12:26:59 -0000 · "The number of searches conducted in the U.S. over the last year has decreased by 16% from 10.5 billion in July 2009 to 8.8 billion in July 2010. MSN/Windows Live/Bing was the only one of the top three engines to have experienced an increase in search volume - a 28% increase from 0.9 billion to 1.2 billion."

Exact Long Tail Phrases in the Title are Not Ranking Well

Sun, 29 Aug 2010 09:38:54 -0000 · "I've notice recently that exact phrase match in the title does not seem to work well. It does work if you put quotes around the query phrase, but clearly only geeks do that."

FedEx vs UPS vs USPS

Mon, 30 Aug 2010 21:09:37 -0000 · annual refresh of a popular discussion.

Google Launches Dedicated Realtime Search

Thu, 26 Aug 2010 12:30:39 -0000 · There's now a dedicated URL for Google's experiment with Realtime Search... with new tools and options to bring more search value.

Best Countries to Immigrate to for Webmasters/Site Owners

Wed, 25 Aug 2010 09:38:59 -0000 · Where is a good place to setup shop?

Yahoo! Transitions Organic Search Back-End to Microsoft Platform

Tue, 24 Aug 2010 11:29:53 -0000 · "... the transition of organic search between Yahoo! and Microsoft is complete"

Google To Show More Results From a Domain

Tue, 24 Aug 2010 00:23:00 -0000 · Some sites now control 7 to 10 of the top 10 results.

Google Now Shows Many Results from The Same Domain

Fri, 20 Aug 2010 18:45:08 -0000 · Google formally announced a big change today. For some query terms, more than two results can be shown from the same website.

Why Are There "Canonical Disasters" - Is Google Messing Up?

Sat, 21 Aug 2010 02:56:00 -0000 · "I don't get it. This tag was introduced a year and a half ago and it should be relatively straightforward..."

New Google Test - Updating the SERP Live While You Type

Sat, 21 Aug 2010 15:07:59 -0000 · Every letter you type in the search box on a results page creates not only a "Search Suggestion" dropdown box -- it also dynamically loads a completely new SERP, from top to bottom, via AJAX. The SERP seems to be based on the top Search Suggestion.

Sudden Boost in International Traffic from Google ccTLDs

Fri, 20 Aug 2010 12:46:42 -0000 · I run a website mainly focused on Australia. Around 20-26 July, I started getting heaps more traffic from Googles other than google.com.au. US up by 120% - UK by 90% - India by 380% - Brazil by 360%

Domain Auctions, The Economy and The Web - Are We There Yet?

Thu, 19 Aug 2010 15:03:00 -0000 · "Interesting domains at upcomming auction but are there buyers or bargains."

Is Google Giving Too Much Weight To Keyword Domains?

Thu, 19 Aug 2010 12:10:00 -0000 · "You know, the type of content that is built around keywords rather than the reader."

Yahoo and Microsoft Search Alliance: Yahoo Site Explorer

Tue, 17 Aug 2010 12:30:00 -0000 · "...you should continue to provide your site information to Yahoo! using Site Explorer, because in many parts of the world search results will continue to be powered by Yahoo!'s systems until the full transition is complete for all markets by early 2012."

comScore: July Search Share, Google Down, Yahoo Up, Bing Stable

Tue, 17 Aug 2010 09:27:42 -0000 · "The new numbers only measure 'explicit' searches, in which a user types a term in a search window and clicks 'search.'"

Google Analytics Profile Limit

Tue, 17 Aug 2010 04:04:35 -0000 · "So Google encourages us to hook up our sites with AdWords and/or AdSense accounts with our Google Analytics accounts, but they limit us to 50 profiles."

Ecommerce: What's The Deal With Secrecy Over Drop Shipping?

Sun, 15 Aug 2010 03:15:00 -0000 · "Why are ecommerce sites lurking in the shadows when it comes to drop shipping?"

The Correct Order For Efficient htaccess

Sat, 14 Aug 2010 05:49:00 -0000 · "Confused as to the proper order to list items in an htaccess file? Try this to help clarify."

One Link Wonder? Can a PR7 Link from Apple Vault Your Rankings?

Fri, 13 Aug 2010 08:51:01 -0000 · "About a week ago I got an inbound PR7 link from Apple, and despite the flood of traffic from them, I'm not seeing anything measurable from Goog. How long might it take to even see a 10% boost?"

Basic Summary of How AdWords Works for the Content Network

Thu, 12 Aug 2010 20:45:54 -0000 · "...What exactly is the keyword the AdWords advertisers are paying for on any given article?"

AdSense And Dayparting

Thu, 12 Aug 2010 10:44:00 -0000 · "I noticed earlier this year that some weekends were earning more however this is now five consecutive weekends of good earnings."

Google To Acquire Jambool For $70 Million

Thu, 12 Aug 2010 07:27:43 -0000 · "...now buying Jambool and their Social Gold payment product, we've heard from multiple sources. The purchase price is $55 million plus another $15 million -$20 million in an earnout..."

Google Search Results Of Late Get Criticism

Wed, 11 Aug 2010 21:42:00 -0000 · "Google's algo is trying to guess what I want to look at just a tad too hard I'd say."

How To Succeed With SEO For Multi-Language Sites

Wed, 11 Aug 2010 06:01:00 -0000 · "Before I start making links to the alternate language versions of the site, I want to make sure everything is perfectly set up for SEO." (-subscription required)

AdSense Updates Ad Layouts

Tue, 10 Aug 2010 10:30:00 -0000 · "After analyzing publisher site layouts and reviewing requests around the world, we decided to make our formats more space-efficient and visually pleasing by changing the layout of the text."

Skype Files For IPO

Mon, 09 Aug 2010 09:57:10 -0000 · "The number of shares to be offered and the price range for the offering have not yet been determined."

US FDA Asserts Authority Over Social Media and Metatdata

Mon, 09 Aug 2010 08:41:47 -0000 · "The Food and Drug Administration ordered the first enforcement action against a pharmaceutical company for its use of Facebook a month ago, directing drugmaker Novartis to remove a "Facebook Share" widget on the website for its leukemia drug Tasigna."

Demand Media Files For IPO

Sat, 07 Aug 2010 06:04:45 -0000 · "While the domain name business is not going to garner a very high multiple (see Marchex which trades at about 2X revenue), the content business is on a tear, and Demand shares would surely be in demand in an IPO."

Google Updates and SERP Changes - August 2010

Sat, 07 Aug 2010 02:39:00 -0000 · "WebmasterWorld's monthly SERP monitoring and update thread for August 2010."

Scraped Content Ranking Higher Than The Original

Sun, 08 Aug 2010 03:32:00 -0000 · "Since last month my traffic has started dropping tremendously and after investigating, I found out that another website is copying the content and pictures from my website and pasting it on their site."

The Value of Having a Directory On Your Site

Thu, 05 Aug 2010 02:50:00 -0000 · "Is it still worthwhile to have a relevant directory of other sites on your site to boost SEO? And if so, is there anything to watch out for?"

Optimal Anchor Text Link Length

Wed, 04 Aug 2010 02:15:00 -0000 · "I've always been curious of external linking strategies but not sure if I've heard opinions on the strength of a four or five word link."

Google: The Search Party Is Over

Fri, 30 Jul 2010 12:44:42 -0000 · "Google is rounding a corner that all the fruit smoothies at its Silicon Valley campus make it hard to pull back from. This year Google has joined the ranks of just about every great technology company before it, including IBM, eBay, Cisco, Microsoft, and Oracle. Google, against its will, and defying its massive cash hoard, is transitioning from a growth company to -- and there is no kind way to put it -- a cash cow. That ranks right up there with being a former supermodel..."

Google as the SERP Spammer : Just Isn't Worth The Ranking Effort Any More?

Thu, 29 Jul 2010 21:16:00 -0000 · Is it time we call Google the biggest SERP spammer on the net? Awe c'mon the top 12 SERP links are all Google self-referential universal Google search spam! "I get the feeling im messing round chasing my tail rather than being an online trader."

Backordering Domains 2010

Sun, 25 Jul 2010 16:02:30 -0000 · Real world steps that can help get you that domain that you just gotta have. (-subscription required)

Microsoft's Test With Yahoo Remind Webmasters To Get Into Bing's Index

Thu, 22 Jul 2010 02:32:00 -0000 · "During this testing phase, it's important to look at how your site is showing up in search results on Yahoo! and Bing today,..."

Google Fix Hacked AdSense Account

Tue, 20 Jul 2010 02:10:00 -0000 · "When AdSense payments were routed to a thief, Google finally fix the problems."

SEO Ranking With Web Definitions

Mon, 19 Jul 2010 12:55:00 -0000 · "Any tips on how to get your own site list in the "Web definitions for" list?"

The Length of Commission on Advertising Sales

Tue, 29 Jun 2010 07:20:33 -0000 · "Years ago a client made me an offer to sell his adspace for a commission. I did so, and during this time I also provided other web-related services to him. Now I'd like to move on to pursue my own projects, but the client and I disagree over further compensation to me for the ad sales. " - (subscription required)

Webmasters Receiving Letters Demanding $$ Over Image Copyright

Tue, 15 Jun 2010 10:13:44 -0000 · "...with demands for $1000 for using their images unless you cough up proof of ownership to the images."

Another Domain Name Appeared on My Dedicated IP

Mon, 25 Jan 2010 09:09:37 -0000 · "I have had a dedicated IP for years. Suddenly another domain name has appeared on my IP (using whois reverse IP lookup). The domain was redirecting to my site until I set up a 301 on my server in an effort to resolve canonical issues. I don't know how the domain name appeared to begin with, since I am paying for a dedicated IP. "

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